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PRIMI PIATTI
RESTAURANT CONCEPT

The popular restaurant franchise Primi Piatti contacted us to design a concept for their Kenilworth store, Primi Xpress. Our brief was to modernise the shop and change it to be more of a sit-down environment rather than only takeaways. Working with the franchise’s brand elements, we applied a clean layout to the shop floor, ensuring tables are easily accessible to customers. Wall lighting and concealed downlighters create a cozy atmosphere, while ample casual seating and moveable tables make it easy to accommodate larger groups of customers.